Thomas Nelson, Inc. Promotes Director to Vice President

Russ Schwartz Is New VP of Independent Christian Retail Sales

Thomas Nelson, Inc.Today, Thomas Nelson, Inc., the world’s largest Christian publisher announced that Russ Schwartz has been promoted to Vice President of Independent Christian Retail Sales for the company.

On April 2nd, Schwartz moved into the position, after serving as the Director of Independent Retail Sales for the past two and a half years.  Schwartz began his tenure with Thomas Nelson in 2004 as a Field Sales Representative, where he showed great tenacity and leadership for the Company in a competitive retail environment.

“Russ has grown and strengthened our relationships with the Independent Christian retailers across the nation.  His leadership has been the core factor in why the Thomas Nelson Independent Retail Sales team is by far the best in our industry,” said Tom Knight, Senior Vice President of Sales for Thomas Nelson.

“I have a passion for helping independent retailers succeed and thrive in this challenging and changing retail environment,” said Schwartz.   “Thomas Nelson has a strong commitment to our loyal base of customers in the independent sales channel.  I look forward to continue working with our great staff of sales consultants to come up with innovative ways of helping retailers advance their business with our products and services.”

In addition to his new leadership role, Russ Schwartz will continue to lead Thomas Nelson’s sales efforts for all independent retailers as well as continue serving third party distributors and the supporting marketing firms.